Subscribe to Email Updates

Discovery Workshop Download

Alec Cole

Sales and Marketing Analyst at LookFar

Recent Posts

Gifs, Twitter, and Matching Visual Content to Brand

Posted by Alec Cole on August 19, 2015

How the Right Visual Format Can Propel Engagement

It’s been a little more than a year since Twitter delivered gif capacity into their users’ quivering palms.

The result? Widespread adoption, mass enthusiasm, and an entirely new dimension to the little blue bird.

...unless you’re a brand.

After the initial explosion of popularity, when just about anyone could get away with using posting celebratory gifs of Daft Punk, a few big businesses showed just how incredibly attractive and shareable the bite-size video format is.

Read More