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2016 in Southern Startups: Stories, Rounds, and What Comes Next

Posted by Jillian Firnhaber on December 8, 2016

We'll always remember 2016 as the year of Pokemon Go, the Cubs World Series, and the wackiest ever presidential election. But how did the Southern startup community fare in 2016? We've put together a quick recap of the highs and lows from the past year. 

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Anti-Dilution Provisions

Posted by Ashley Meeks on November 18, 2016

Previously we walked through dilution with a simple cap table. Simple in this case means that every round on the table is an up round, and it ignores ESOPs, discounts, warrants, valuations, and multiple terms that can be set in an investment.

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Software Maintenance: Understanding and Estimating Costs

Posted by Jeffrey Hanby on October 21, 2016

Every piece of software needs maintenance. Plain and simple.

The more complex the software, the more maintenance it will likely need to ensure continued use.  The obvious questions are why and how much.  This varies and is a bit of a loaded question because every software product is different.  It's possible to minimize maintenance costs through intelligent planning and execution, but it's also possible to wind up paying more to maintain your product than it did to develop it if you’re not careful.

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Demystifying Startup Finance Part IV: Understanding Dilution

Posted by Ashley Meeks on October 14, 2016

Let’s talk dilution – financial, not chemical. In finance, dilution is the decrease in percent equity held by investors’ shares by the addition of a new investment.

For each round of funding a startup takes on, the available number of shares increases. Therefore, while the number of shares held by a given person or party remains the same, the total number of shares outstanding increases, which shifts the percentage of equity held.

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Female Fish in a Big Pond: Swimming Upstream as Women in Tech

Posted by Elizabeth Bates on October 6, 2016

As a young girl, Ada Lovelace dreamt of flying.

While her physical ailments at the time kept her largely indoors, her agile mind gave her the freedom to go “about the project methodically, thoughtfully, with imagination and passion.” She proceeded to put together plans for a steam-powered flying machine fifteen years before one would be patented. Already an innovator at age twelve, Ada Lovelace would go on to become widely recognized as the world's first computer programmer.

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The Ada Lovelace Woman of the Year in GNO Tech Awards: Our 2016 Nominees

Posted by Jillian Firnhaber on September 29, 2016

It is our pleasure to present this year’s dazzling set of dames nominated for the Woman of the Year in GNO Tech.

These women have met criteria across three categories: leadership, inspiration, and innovation. We defined leadership as the role of guiding a team at some capacity or launching a tech-enabled business, inspiration as giving back to the community and teaching the younger generation about technology, and innovation as engineering or designing technical products. Lastly, if a nominee did not reside in the GNO area, they needed to play a pivotal role at a company headquartered here.

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Demystifying Startup Finance Part III: A Breakdown of Funding Options

Posted by Ashley Meeks on September 23, 2016

A big idea’s enough to start a business plan, but to actually build a company, you’re generally going to need some cold, hard capital. So here are the big questions for all founders without an existing war chest:

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Instagram for Startups: 5 Strategies to Build an Early Audience

Posted by Bianca Tubolino on September 22, 2016

Many entrepreneurs tend to shy away from using social media when they are first starting off.

I can understand why. There are so many different platforms and different strategies for each one. The good news is that you do not need to master all social media platforms in the beginning stages of your company. Find the platform that has your targeted audience and master that. Today, I am going to write about how I hacked Instagram and used it to prove my concept, get my first customers, and grow my business. 

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Spoiler-Blocking on Facebook: How to Write a Simple Chrome Extension

Posted by Will Nuckles on September 8, 2016

Recently, I’ve been having some issues with Facebook.

Well, really with spoilers, and how freely my friends share them. As a father of two young children, it's not always easy to stay up to date. My Facebook feed, unfortunately, was becoming a spoiler minefield. I realized I had three choices:

  1. Stay off Facebook, and deprive everyone of my snarky wit.

  2. Unsubscribe from those friends, but miss their snarky wit.

  3. Get a Chrome extension to block only some of that snarky wit.

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NostalgiaTech - How the 90's is Still Influencing Tech Today

Posted by Jillian Firnhaber on August 25, 2016

A little over a year ago we began work on a project called Echo.

Echo is the brainchild of Tim Kappel, a prominent New Orleans/Nashville entertainment attorney. Echo is a social app that allows you to create and share digital memories around music. It's also in open beta right now, if you'd like to help test it. 

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